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2 Questions to Ask Before Hiring a Small Business SEO Company If you are an accountant, you need to market your company on the Internet to get clients. Keeping your business afloat will be nearly impossible if you cannot find people to pay for your services. Most people use the Internet to search for accounting professionals. Your company website should be among the top results when prospects search for accounting firms in your area. This means you should know the keywords that potential customers are likely to type on search engines when searching for the services you provide and optimize your website for them. Getting your accounting website to rank high on search engines for competitive keywords is not easy. For high rankings, the website needs to optimized in various ways. You can hire an experienced search engine optimization company to help you with the website’s SEO. You have to do some research to find an excellent SEO company to hire. After identifying a couple of SEO agencies in your area, the next task will be determining which one to hire. Hiring a good SEO agency is all about comparing the services offered and capability of a team. All companies you will contact will seem ideal to hire for SEO services. However, you should thoroughly evaluate any company before deciding whether or not to hire it. There are a number of questions you can ask any potential company you want to hire to determine its suitability for your project. Below are some questions you should ask any SEO company before hiring.
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What do you think of my website’s technical structure?
Accountants Tips for The Average Joe
Ask the company to evaluate the technical structure of your website. Ask the company to provide an analysis of your site’s on-page and off-page content as well as link profile. Ask the agency to provide a list of the main factors that will affect your site’s ranking on search engine results pages. Also, find out what kind of links the company will build to your site. What changes will need to be done? Ask the company to provide an overview of the major changes they will undertake on your website should you decide to hire them. The company should provide an overview of the o-page and off-page changes that will be done. If any on-page changes will be done, ask about the keywords that the company will be targeting. You can know whether an SEO agency will be right to hire from the answer provided for this question. It is easy to be confused on which small business SEO company to hire to optimize your accounting business. Asking the two questions above will help you know whether you are about to hire the right company.